Magento vs. Shopify — What's the Right Choice for Your Business?

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Guillaume Le Tual is an entrepreneur and multimedia technologist with more than 15 years of experience in web design, digital marketing, and the Magento e-commerce platform. He has worked with clients including Volkswagen, Discovery Channel, The National Bank of Canada, and Warner Bros.

Guillaume is also the Founder of MageMontreal, a Magento-certified e-commerce agency based in Montreal, Canada. MageMontreal works exclusively with the Magento platform to complete e-commerce website design and development, perform maintenance and support, and integrate Magento with ERP, SAP, and other third-party software. In addition to this, Guillaume also hosts the Ecommerce Wizards Podcast.

Here’s a glimpse of what you’ll learn:

• [0:00] Intro
• [1:54] Guillaume Le Tual talks about MageMontreal’s mission and services
• [3:33] How can you decide which e-commerce platform to use for your business?
• [6:05] The main differences between Shopify versus Magento
• [11:29] How to navigate SEO rankings for your e-commerce store
• [19:26] Common mistakes to avoid when transitioning your e-commerce platform
• [24:05] The ins and outs of split testing — and why it’s a good idea when changing your front-end software

In this episode…

Are you looking for a way to expand your business and increase your revenue, all while bringing your website up-to-date? Or, are you trying to decide between a myriad of e-commerce software providers, but don’t know how to make the final decision? Either way, this episode of the Quiet Light Podcast is for you!

One of the best ways to grow your customer base and drive traffic to your business is to optimize your e-commerce software. Contrary to what some entrepreneurs think, updating your e-commerce platform isn’t primarily about improving your design. Instead, it’s about enhancing functionality in order to boost sales and take your company to the next level. However, finding and switching over to the right e-commerce tool can be a grating and laborious task. That’s why Guillaume Le Tual is here today: to share the ins and outs of the top platforms for e-commerce stores and help you make an informed decision for your business.

In this episode of the Quiet Light Podcast, Joe Valley sits down with Guillaume Le Tual, the Founder of MageMontreal, to discuss how you can grow your business by optimizing your e-commerce software. Listen in as Guillaume talks about choosing the right platform for your business, how to switch from Shopify to Magento, and his tips for avoiding common blunders when transitioning between platforms. Stay tuned!

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